Local National is a developing network of websites for towns in the UK.
Unlike other town directory systems where you have all the town websites inside one domain, Local National sets up an individual website per town linking in to the full network of sites.
We do this for a good reason, it helps get across our aim for each town. We want a local person to run a website about the local area. How can you do that if you are in a website that talks about the UK as whole.
The system that has been developed for Local National has been developed over a period of years by our founder, Chris Smith-Dunn.
As a nightclub manager in Harrogate Chris was constantly being approached by emerging national directories in the mid to late nineties, who wanted a large set up cost and 12 months subscription up front for what was, back then, an unproven method of advertising.
But over the years as the internet become ever more popular and accessable by home users, inevitably advertising on the internet become more viable. Chris thought that there was an opportunity to create a local website where local businesses could advertise with a contract that favoured both parties.
With a low set up charge and only a 3 month minimum term contract Chris set about developing www.HarrogateOnline.com. Launched 5 years ago Harrogate Online is our flag ship site and the working model that proves the system works from all points of view.
Now that having a company website is an essential company asset the challenge businesses now is'How to get it noticed?'
This is where we come in to help local businesses and the local community come together.
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